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JobRad

Branding

2023

Team think moto

Role Visual Design

Responsability Visual Identity / Print Design / UI Design / Employer Branding / Exhibition Booth Design / Brand Portal / Iconography / Motion Design

JobRad makes company bikes accessible to everyone, offering a smart and sustainable benefit for modern employers. As the brand evolved into a leading mobility service, it needed a visual and strategic refresh to reflect its growth and purpose-driven identity.

As part of the design team, I contributed to the repositioning and visual refinement of the brand across both digital and analog touchpoints. I also translated JobRad’s mission into a clear and consistent design system that balances lifestyle appeal with functional clarity.

A modular visual language was developed to ensure consistency across all channels. The result: a consistent, modern identity that reflects JobRad’s values confident, moving, and approachable.

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